Program Overview
A major in behavioral science at the University of Kansas prepares students to study, analyze, and apply insights about human behavior across individual, organizational, and community contexts. Designed for students interested in understanding why people behave the way they do, this interdisciplinary program integrates perspectives from psychology, sociology, education, and public policy to address real-world challenges. Students may pursue the program through either a Bachelor of Arts (BA) or a Bachelor of General Studies (BGS), allowing flexibility based on academic goals and career interests.
The behavioral science major emphasizes both theory and application, helping students connect foundational behavioral concepts to practical decision-making. Coursework focuses on behavioral development, social systems, research methods, and ethical practice, equipping students with the analytical and interpersonal skills needed in people-centered professions. Through hands-on learning, students gain experience evaluating behavioral interventions, interpreting data, and working collaboratively in diverse environments.
Students completing a bachelor’s degree in behavioral science benefit from KU’s strong research culture and commitment to experiential learning. Faculty-led research opportunities, internships, and community-based projects allow students to apply classroom knowledge to meaningful issues such as health equity, education access, and social services delivery. This applied emphasis ensures graduates are prepared to enter the workforce or pursue advanced study.
KU’s bachelor’s in applied behavioral science offers students multiple concentrations to choose from:
- Adults with Disabilities
- Basic Research and Conceptual Foundations
- Child Life Specialty
- Community Health & Development
- Early Childhood Education & Intervention
- Early Childhood Research
- Early Childhood Autism Intervention
Learn more about KU
Undergraduate
For more information about the program, visit the program page below.
Applied Behavioral Science, BA/BGSKU College of Liberal Arts and Sciences
The Bachelor’s in Applied Behavioral Science is part of the College of Liberal Arts and Sciences, home to a collaborative and creative community making the world better through inquiry and research.Bachelor’s in Applied Behavioral Science Learning Outcomes
Graduates of the bachelor’s degree in behavioral science will demonstrate the ability to integrate theory, research, and practice when analyzing behavioral challenges. Upon completion of the program, students will be able to:
- Explain key behavioral theories and concepts that inform the study of individual and group behavior
- Apply behavioral science principles to address practical problems in organizational, community, and social service settings
- Design, conduct, and evaluate research using appropriate qualitative and quantitative methods
- Interpret behavioral data to support evidence-based decision-making
- Demonstrate ethical reasoning and professional responsibility within behavioral science contexts
- Communicate behavioral insights effectively to diverse audiences
What Careers are Possible with a Bachelor’s in Applied Behavioral Science?
Graduates with a bachelors in behavioral science are prepared for roles in a wide range of people-focused industries. The analytical, research, and communication skills developed through the program translate well across sectors that prioritize human behavior and social systems.
Common career paths for behavioral science majors include roles in:
- Social work and human services
- Community outreach and program management
- Research and data analysis
- Healthcare and behavioral therapy
- Education and training
According to workforce insights from Lightcast, professionals with behavioral science backgrounds are employed across healthcare, social services, education, and public-sector roles that emphasize program evaluation, client support, and behavioral analysis.
Tuition and Financial Aid
The University of Kansas offers competitive tuition rates and a variety of financial aid opportunities to support students pursuing a major in behavioral science. Scholarships, grants, loans, and work-study options are available to eligible students.
To learn more about tuition costs, scholarships, and financial aid resources, visit KU Financial Aid.
Admission Requirements
All students interested in the major in behavioral science must meet the standard University of Kansas admission requirements for incoming freshman and transfer students. This includes:
Freshman
- 3.25 high school GPA OR
- An official ACT score of at least 21 or an official SAT score of at least 1060 with a minimum GPA of 2.0 on a 4.0 scale
Transfer
- Assured admission with 24+ transferrable credit hours with a 2.5+ GPA from a regionally accredited higher education institution.
For detailed admission requirements, visit KU Admissions.
Student Life and Learning Experiences
Opportunities include:
- Faculty-mentored research in behavioral and social science labs
- Internships with local, regional, and national organizations
- Community-based projects addressing behavioral and social challenges
Outside the classroom, students enhance their experience through co-curricular involvement, including:
- Student organizations focused on behavioral and social sciences
- Study abroad programs that explore global perspectives on human behavior
- Networking events, workshops, and career development programming
Bachelor’s in Applied Behavioral Science Sample Courses
Students in the behavioral science major complete a structured curriculum that blends foundational knowledge with applied learning. Behavioral science courses emphasize research literacy, ethical practice, and practical application. Sample behavioral science classes may include:
- Introduction to Child Behavior and Development
- Research Methods and Application
- Behavioral Approaches in Working with Adolescents
- Developmental Psychopathology
Course offerings may vary by pathway and semester. Students should consult the KU Catalog.
Bachelor’s in Applied Behavioral Science Frequently Asked Questions
When should I apply?
Applications are open and accepted on a rolling basis.
How long will it take to complete the degree?
Students typically complete this degree in four years.